June 20, 2016
everyone is a critic don't let the criticism get to you

Don’t Let The Critics Get You Down

Everybody deserves a swift, ‘kick in the pants’ from time-to-time – a wake-up call, so to speak; a time where you are given constructive criticism in […]
April 25, 2016
Creating a bot that works for your brand could make it easier than ever to allow your customers and potential customers alike to engage with your brand easier, faster, and seamlessly than ever.

Bots Come To Facebook: Could It Be A Customer Service Game Changer?

Social media has changed the way we interact with our customers and allows us to provide customer service solutions instantly, yet there is still room for […]
April 4, 2016
These days, marketing your brand to the masses has gotten a lot more difficult. Or has it gotten easier? It depends on who you ask, but everyone can agree on one thing: simply providing great products, services, and customer service that’s a few levels above horrible doesn’t result in brand growth and success.

The Heart Of Relationship Marketing

These days, marketing your brand to the masses has gotten a lot more difficult. Or has it gotten easier? It depends on who you ask, but […]
February 18, 2016
One of the very best ways to build a successful brand is via a concept called content marketing.

Let The Strategist Help You Meet Your Content Marketing Goals Every Quarter

Your brand is only as successful as your last quarter. If you really want to ‘kill it’ this quarter (and the quarters to come), it’s essential […]
February 17, 2016
It is essential that you discover which social media channels are ideal for your brand, and which ones you should place less of a focus on.

Identifying And Utilizing The Best Social Media Channels For Your Business

As a small business owner, you probably already know that marketing on social media is one of the most lucrative methods to growing your brand. It’s […]
February 12, 2016
To properly market your brand, to understand what your customers need, to wrap your head around your customer’s mindset, and more, knowing thy brand is essential to your success.

Identifying And Understanding Your Brand

You love your customers – and more than anything else, you want your brand to continue growing and flourishing for the foreseeable future. Yet, how do […]
February 11, 2016
A goal will never be met if there isn’t some sort of plan to attach to said goal, and the same goes for your marketing goals.

Goals Only Work With A Plan: Why Marketing Plans Are Mandatory

Goals are a funny thing. Sure, it’s easy to know where you need to be, but how do you get there? A goal will never be […]
February 8, 2016
The masses flock to brands that offer ‘experiences.’

Attracting Millennials: Why Your Company’s Values Should Be Reflected On The Web

Now more than ever, it is essential that brands showcase their values and beliefs at all times. Gone are the days in which people support brands […]