April 25, 2016
Creating a bot that works for your brand could make it easier than ever to allow your customers and potential customers alike to engage with your brand easier, faster, and seamlessly than ever.

Bots Come To Facebook: Could It Be A Customer Service Game Changer?

Social media has changed the way we interact with our customers and allows us to provide customer service solutions instantly, yet there is still room for […]
April 4, 2016
These days, marketing your brand to the masses has gotten a lot more difficult. Or has it gotten easier? It depends on who you ask, but everyone can agree on one thing: simply providing great products, services, and customer service that’s a few levels above horrible doesn’t result in brand growth and success.

The Heart Of Relationship Marketing

These days, marketing your brand to the masses has gotten a lot more difficult. Or has it gotten easier? It depends on who you ask, but […]
February 12, 2016
To properly market your brand, to understand what your customers need, to wrap your head around your customer’s mindset, and more, knowing thy brand is essential to your success.

Identifying And Understanding Your Brand

You love your customers – and more than anything else, you want your brand to continue growing and flourishing for the foreseeable future. Yet, how do […]
February 2, 2016
The biggest attribute behind any leader isn’t that they are charismatic, are geniuses when it comes to their respective field, or know exactly what to say and when to say it: rather, it’s that they believe in themselves.

Leading With Confidence: Why You Need To Believe In Yourself So Others Will Follow

There’s a lot of wisdom stemming from the idea of, ‘believing in yourself:’ “To love others, you must first love yourself.” “Talk to yourself like you […]
January 29, 2016
While stuck at home during a snow storm or blizzard, use your time wisely by brainstorming and thinking about new ways you can not only improve your brand, but also yourself.

Use The Oncoming Blizzard To Improve Your Brand, Yourself

I don’t know about you, but for those of us living further north on the North American continent, we’re about to be hit by waves upon […]
January 28, 2016
To understand why social seeding is so important, you have to ask yourself one question: “Is it important to water my plants?”

Why Social Seeding Is Important

To understand why social seeding is so important, you have to ask yourself one question: “Is it important to water my plants?” The obvious answer is […]
January 26, 2016
Social seeding consists of posting, following, and engaging – those three things are the proverbial seeds in every social media gardener’s repertoire.

What Is Social Seeding?

Social seeding: it sounds a lot like the job of a gardener, doesn’t it? In a way, one could argue that social seeding is indeed the […]
December 24, 2015
If you use poor graphics for your medical spa business, it’s going to hurt your brand.

Why Sloppy Graphics Will Hurt Your Medical Spa Business

It’s a fact: if you use poor graphics for your medical spa business, it’s going to hurt your brand. Whether you’ve been in business for one […]